AI Insights · Timothy · July 2022
Top 5 Self-Therapy and Journaling Apps on iOS in the UK - Q2 2022
Explore the performance of the top self-therapy and journaling apps on iOS in the UK during Q2 2022, based on data from Sensor Tower.
In the second quarter of 2022, the top self-therapy and journaling apps on the iOS platform in the United Kingdom showed varied performance in terms of downloads, revenue, and active users. Here’s a closer look at how these apps fared, based on data from Sensor Tower.
Breeze: Mental Health experienced a notable increase in weekly revenue, peaking at around $26K in late June. Weekly downloads also saw a significant rise, reaching approximately 13.7K in the week of May 30. Weekly active users showed a steady climb from 20.9K at the beginning of April to about 34.8K in early June, stabilizing around 32K by the end of the quarter.
Fabulous: Daily Habit Tracker had a fluctuating revenue trend, starting strong with $22K in late March and gradually declining to around $6.5K by the end of June. Weekly downloads followed a similar pattern, dropping from 9.3K in early April to around 2.6K in late June. However, weekly active users remained relatively stable, peaking at 31.9K in mid-May and ending the quarter at about 27.4K.
Paired: Couples & Relationship saw a steady revenue stream, with a peak of approximately $9.4K in the last week of June. Downloads increased notably in mid-June, reaching over 10K. The app maintained a consistent number of active users, starting at 25.9K in late March and ending with 43.1K by the end of June.
I am - Daily Affirmations showed a steady weekly revenue trend, ranging between $5.3K and $10.1K throughout the quarter. Downloads remained relatively stable, hovering around 3.9K at the beginning and slightly decreasing to about 2.6K by the end of June. Active users remained consistent, averaging around 21K throughout the quarter.
Bloom: CBT Therapy & Journal had a more modest performance with revenue peaking at $8.2K in late April and dropping to about $3.8K by the end of June. Downloads saw a decline from 1.4K in mid-April to just 267 by the end of the quarter. Active users also decreased from 6.3K in late March to around 4.3K by the end of June.
For more in-depth insights and data, visit Sensor Tower.